(619) 977-7777 kevin@reef-realty.com

Kevin Dougherty

Broker / Owner

Kevin Dougherty brings more than three decades of real-estate experience built on a foundation few agents can match. He intentionally launched his career on the commercial appraisal side of the industry, gaining a rigorous education in valuation methodology, market economics, and risk analysis. That background continues to serve his clients today—particularly when pricing strategy, negotiation leverage, and value defense truly matter. When Kevin delivers a value opinion, it is grounded in experience, supported by data, and confidently defended.

Beyond valuation, Kevin offers deep, hands-on construction and development expertise. He built his first home at age 28 and has since been directly involved in the construction, renovation, or entitlement of more than 300 residential and commercial properties. His experience spans land subdivision, custom homes, condominium conversions, development entitlements, promissory note portfolios, and extensive residential rehabs. He has also completed all coursework and experience requirements for a general contractor’s license, giving him a level of construction knowledge that far exceeds that of most real-estate professionals. This perspective allows Kevin to identify physical risks, improvement opportunities, and cost realities that others often miss—and to clearly explain them to his clients.

From a transactional standpoint, Kevin has successfully represented buyers and sellers in hundreds of transactions totaling hundreds of millions of dollars in sales volume over the past 20+ years. He holds the Certified Negotiation Expert (CNE) designation, reinforcing his disciplined, strategic approach to negotiations and his commitment to delivering tangible financial benefits for his clients.

What ultimately distinguishes Kevin is the integration of appraisal expertise, economic analysis, construction knowledge, and proven transactional skill—combined with a client-first mindset built on trust, transparency, and accountability. His clients consistently describe him as analytical, direct, responsive, and deeply invested in protecting their interests.

Kevin understands that trust is earned—not claimed—and that long-term success comes only through sustained competence and character. He strives to uphold that standard every day.

Prospective clients are encouraged to review his testimonials, which offer meaningful insight into both his professional capabilities and the values that guide his work.

DRE Lic. # 01316207